Brentwood, TN (Oct 5, 2023) – Franklin Madison, a leader in insurance marketing, is on a mission to inspire financial institutions and corporations across the country to come together to honor our nation’s First Responders. In a move aimed at…
Following the pandemic, individuals are increasingly seeking various ways to protect themselves financially in times of need. One avenue that is gaining popularity with consumers is supplemental insurance. However, amidst the growing interest, consumers still have misconceptions surrounding this type…
While your consumers may typically have insurance coverage in some areas, they often may not have enough coverage to help safeguard their finances. As a financial institution, offering solutions for this can help your consumers—and improve loyalty. Two products that…
Customer experience is a competitive differentiator. Taking the time to evaluate your entire customer journey can help drive improvement and create happier customers. Is Customer Experience really that important? The short answer is yes. Why? Well, “56% of consumers feel…
Create consumer loyalty by partnering on financial wellness. Franklin Madison and The Financial Brand teamed up to study how your financial institution can be a valuable partner to your consumers in difficult economic times. This free report will give you…
What does it mean to be able to serve consumers of all generations successfully? Do you have to find a different method or solution for each age range? Financial institutions typically offer services to consumers of all ages. As trends…
There’s never been a better time to offer insurance. Franklin Madison and The Financial Brand teamed up to study how offering insurance can assist in a renewed focus on financial wellness. This free report will give you insight into how…
Franklin, TN (June 29, 2023) – Franklin Madison, a leading provider of insurance solutions and marketing services, is delighted to announce its collaboration with Zurich North America, one of the largest providers of insurance solutions and services to businesses and…
Core values are crucial for a company’s success. These values set the tone for the company’s culture, guiding decision-making and behavior at all levels of the organization. Most well-established financial institutions and insurance companies already have a list of values…
Banks use a lot of different third-party vendors to help fulfill the services and products they provide for customers. However, the compliance and security standards required for these vendors have increased exponentially since the beginning of Know Your Vendor regulation—and…