The Overlooked Insurance Gaps Putting Bank and Credit Union Consumers at Risk Did you know that roughly 50% of Americans are underinsured or completely lack essential coverage? That means half of your consumer base could face financial devastation due to…
The financial services landscape is shifting rapidly. Fintech startups and agile competitors are carving away market share of personal finance consumers from traditional financial institutions by offering hyper-focused technology, innovative products, and seamless services that meet highly specific needs. This…
Brentwood, TN (March 5, 2025) – Franklin Madison, a leader in consumer engagement solutions for financial institutions and data-driven marketing, is proud to introduce FM PulsePoint, a powerful benchmarking tool designed to help credit unions assess and enhance member engagement.…
It’s no secret the financial landscape is changing in ways big and small seemingly every day now. With uncertainty around interest rates, persistent inflation, and the looming Great Wealth Transfer, intrepid businesses are already coming up with innovative ways to…
“Financial wellness” is a familiar concept, especially when it comes to banking and insurance. Everyone wants their customers and members to live lives full of abundance, but what if this now-ubiquitous phrase doesn’t tell the whole story? Consumers are getting…
Consumer demand for insurance and financial wellness resources continues to grow, and Gen Z is leading the charge in more ways than you might think. Research from the 2024 PYMNTS Intelligence Report shows that nearly 44% of Zoomers are more…
The holiday season is a time of warmth, reflection, family, and—perhaps most of all—generosity. Giving back in ways big and small is what the season is all about, whether that’s providing for friends and family or members of your community.…
As a financial institution, offering the right insurance products has a chance to impact ROI in more ways than one. Whether it’s attracting new people, retaining consumers who are looking for more value, or building loyalty with those who have…
Younger generations are almost twice as likely to want a one-stop shop for their financial and insurance needs than baby boomers and seniors (57% vs. 28%). They want access to a wide range of products—like savings accounts, investment options, loans,…
While the total number of cyberattacks is trending down from 2023’s record highs, there were still over 241 million victims of data breaches in the third quarter of 2024 alone. The financial services industry suffered nearly a third (31%) of…