Franklin Madison makes it easy for you to prepare your consumers for whatever life throws their way.
Our diverse suite of consumer insurance programs – supported by comprehensive, data-driven marketing strategies – helps you connect them with the peace of mind they need.
Learn About Our ApproachOur Key Services
Consumer Insurance
We bring your consumers the best insurance offerings that protect them and their well-being.
Direct Marketing
Digital, direct mail and more – we know the smart, strategic way to reach people.
Data Services
We use “big data” to drive big decisions that drive real results.
Program Administration and Servicing
We’ll take care of everything, so you can focus on your core business.
How We Help
Smarter marketing starts with better data.
Ready to reach more of your consumers? We have 50 years of experience – and 50 years of data – to help you step away from cookie-cutter campaigns and into proven, strategic, data-driven marketing that gets real results.
Learn About Smarter MarketingWe’re here to help you succeed.
Our strategic digital marketing approach helps organizations like yours capture more premiums while protecting more consumers.
Learn About Franklin Madisonincrease in annualized premium for a $25B financial institution.
First Commonwealth has a great relationship with our partner Franklin Madison. Together, we’ve been able to enhance customer engagement, strengthen our relationship with our customers, and provide valuable insurance coverage.
Ashley Treese
Insurance Office Manager
First Commonwealth Bank
We developed a great partnership with Franklin Madison and appreciate their dedication to delivering high-quality, affordable insurance offerings. Their attention to detail and knowledge helped create a suite of offerings that meet member needs and enhance the bottom line.
Jeremy Zager
CPA, CFO
Dort Federal Credit Union
We are proud to partner with top-rated carriers and providers.
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Get in touch with Franklin Madison to get started.
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