News

Come here to read up on our latest announcements. We’ve also put together a number of informative articles specifically for banks or credit unions. (Click on the bank or credit union label at the bottom of the posts.)

Harness Your Data for Personalized Marketing that Drives Top-Line Results

Credit unions already have a mountain of member data that can be a gold mine for understanding members, their needs, and what motivates them. Utilizing data to drive a smarter approach to […]


Building a Marketing Blueprint for your Bank

What is Smarter Marketing? Product-of-the-month marketing lacks relevance and often is out of alignment with the bank’s commitment to focused customer engagement.  There’s no intimacy, no personal touch, and it doesn’t inspire […]


How Insurance Offerings Build Loyalty

Adding insurance offerings to a credit union’s portfolio can do more than bring in a new revenue stream–it can strengthen member relations and loyalty. “In 2018, it is more important than ever […]