Have you ever been ghosted? By your consumers, we mean. “Ghost customers” present a challenge that institutions continually seek to unravel. These elusive patrons, once active and engaged, have slipped into the shadows of dormancy. Understanding why these consumers went…
Creating generational wealth involves more than just the passing on of financial assets. It’s about nurturing a legacy and preparing the next generation to manage and grow that wealth responsibly. Financial institutions play a pivotal role in guiding and supporting…
As the New Year begins, the air is thick with resolutions. For many, these aspirations revolve around finances—saving more, investing wisely, or clearing debt. Your financial institution can assist you with more of these goals than you might expect. Let’s…
Risk management plays a pivotal role in safeguarding businesses and their clients in the dynamic landscape of the insurance industry. Due diligence is at the heart of this process, a comprehensive framework that empowers insurers to identify, assess, and mitigate…
In a world full of uncertainties, helping consumers safeguard their financial future for themselves and their loved ones is no small feat. Accidental Death and Dismemberment (AD&D) insurance and Life Insurance are two powerful tools that can help provide peace…
Financial institutions have taken significant strides toward integrating comprehensive financial wellness programs into their services. These initiatives not only benefit consumers by promoting sound financial habits but also serve as powerful tools for financial institutions to build loyalty. Looking to…
Brentwood, TN – [Nov 8, 2023] – Franklin Madison, a leading provider of insurance products and marketing services for financial institutions, proudly announces its receipt of the National Association of Federally-Insured Credit Unions (NAFCU) 2023 Innovation Award. The distinguished honor…
Acquisitions can be both a strategic move and a transformative challenge. When a financial institution acquires a new institution, it’s not just about numbers and assets; it’s also about people and relationships. Gaining and maintaining consumer loyalty after an acquisition…
The concept of retirement has undergone a profound transformation in recent years, reshaping the landscape for consumers worldwide. As people are living longer, the traditional retirement age is being redefined, and individuals are faced with new challenges and opportunities in…
Brentwood, TN (Oct 5, 2023) – Franklin Madison, a leader in insurance marketing, is on a mission to inspire financial institutions and corporations across the country to come together to honor our nation’s First Responders. In a move aimed at…