Banks and CUs: Are You Betting on the Right Insurance Strategy? Consumers today expect more from their financial institutions. Beyond checking and savings, they want financial protection—life insurance, accident coverage, identity theft protection, and more. This demand makes offering financial…
Money is power, and over the next two decades an estimated $124 trillion will move from Baby Boomers and older Americans to younger generations in the U.S. This isn’t just numbers on a balance sheet. It’s a reshaping of who…
Why Decoding Consumer Behavior Spells Success What if two consumers—both in their 30s, earning the same income—walked into your financial institution today? Same ZIP code. Same salary. Same age. Would you offer them the same products, services, and messaging? If…
Brentwood, TN – August 20, 2025 – The Board of Directors of Franklin Madison has appointed Andrea Heger as the company’s new President and Chief Executive Officer, effective immediately. Heger has been a pivotal leader at Franklin Madison for more than…
How Financial Institutions Can Lead the Life Insurance Surge Life insurance premiums reached a record-breaking $16.2 billion in 2024. The US individual new annualized premium rose 8% year over year to $3.94 billion in the first quarter of 2025. The…
Financial Wellness Means Peace of Mind, Money, and Convenience All in One Place—Your Place Imagine your financial institution playing a central role in your consumers’ wellbeing—not just financial security, but mental clarity and personal confidence, too. Here’s why you should.…
Tune in as Stathis-Mittel dive into the partnership between Dollar Bank and Franklin Madison that delivered fast, measurable results. The podcast features Jim Stuncard from Dollar Bank, and Dan Bonano from Franklin Madison. Here are a few of the points…
Why Do So Many Consumers Have No Idea Their Financial Institution Offers Insurance Solutions? Most consumers trust their bank or credit union with their money—but ask them if their institution offers insurance products, and you’ll likely get a blank look.…
Why Is It So Popular Among Gen Z and Millennials? Gen Z and Millennials are rewriting the rules of financial engagement—and they’re doing it on TikTok. With over 4.7 billion views, #FinTok isn’t just a trend—it’s changing the way younger…
How Financial Institutions Can Make Dormant Accounts Active and Win Loyalty In the modern financial environment, where growth depends on active engagement and smart retention strategies, the Dormant Accounts Dilemma (DAD), presents a subtle but serious challenge. Financial institutions are…